The 2015 ALOA Locksmith Pricing Survey A LOA invites you to participate in a survey designed to help us better understand how our members price their services. Your individual answers will be completely anonymous and are strictly confidential. The survey will take about 10-15 minutes of your time. You may take the survey by answering the questions on the following pages and sending the completed form to madison/miles media, 624 Six Flags Drive, Suite 226, Arlington, TX 76011; or fax it to (877) 845-1230. You may also take the survey online at https:// www.surveymonkey.com/r/ALOAPricingSurvey2015. All surveys must be completed and received by February 6, 2015. Thank you in advance for your participation. Answers to all questions are strictly confidential. No indi- vidual member will have access to the information submitted by another individual member. The results of this survey are being confidentially compiled by our marketing agency, madison/miles media, not by a lock- smith or security professional. The results will be released only in compilation form, such as average or mean price. Further, these results should not be used in setting present or future prices. Each locksmith/ security professional must alone decide how to use the infor- mation and set his prices. Please note that all questions refer to what you have charged in the past. 1. Which of the following best describes your job function? ❍ Owner ❍ Partner/decision-maker ❍ Apprentice/trainee ❍ Technician ❍ Other (please specify) ________________________________ 2. Which of the following best describes your work environment? ❍ Mobile service only ❍ Storefront (fixed location) only ❍ Mobile service from a storefront ❍ Institutional ❍ Government ❍ Other (please specify) ________________________________ 3. How many full-time employees does your organization have (including you)? ❍ 0 (I’m the only employee, and I work part-time) ❍ 1 ❍ 2 ❍ 5-7 ❍ 8-12 ❍ 3-4 ❍ 13 or more 4. How many years have you been in business? ❍ Less than 1 ❍ 1-3 ❍ 4-6 ❍ 7-9 ❍ 10-15 ❍ 16-20 ❍ 21 or more 46 KEYNOTES FEBRUARY 2015 5. Where is your business located? ❍ US, North Central (IL, IN, IA, MI, NE, ND, SD, WI) ❍ US, Northeast (CT, DE, DC, MA, MD, ME, NH, NJ, NY, OH, PA, RI, VT, VA, WV) ❍ US, Northwest (AK, ID, MT, OR, WA, WY) ❍ US, South Central (AR, KS, LA, MO, OK, TX) ❍ US, Southwest (AZ, CA, CO, HI, NV, NM, UT) ❍ US, Southeast (AL, FL, GA, KY, MS, NC, SC, TN) ❍ Outside of the US (please specify) ______________________ 6. Please indicate the annual gross revenue of your organization. (If you are primarily an institutional locksmith, please select your department’s annual operating budget.) ❍ $0 to $30,000 ❍ $30,001 to $60,000 ❍ $60,001 to $120,000 ❍ $120,001 to $250,000 Monday through Friday Saturday Sunday Holidays 8. Do you offer true 24-hour service? ❍ Yes ❍ No WWW.ALOA.ORG ❍ $250,001 to $500,000 ❍ $500,000 to $1 million ❍ More than $1 million 7. What are your business hours? Start Time End Time
